Web Performance
5 Steps to Cut WordPress Page Load Times Below 1 Second
Published: 2026-05-15 · 4 min read
Site speed is a critical factor in user retention and technical SEO. If a page takes more than 3 seconds to load, over 50% of visitors bounce.
1. Serve Next-Gen WebP Images
Legacy PNG and JPEG formats increase payload size. Always convert and compress assets to WebP format.
2. Streamline Database & Eliminate Bloat
Clean up orphaned database tables, transient options, and unused plugins to reduce server latency.